Keep it Simple

There is profound beauty in the simple.  A lone flower bursting through an early spring snowfall, a group of geese flying south for the winter or a single rose on an otherwise ordinary bush.  The power of simplicity should never be lost in anything that is to be done.  Some of the most lasting and powerful messages are conveyed through simple means.

When designing presentation for any size audience the ability to communicate a powerful message simply, is a skill we should all strive for.  I have been guilty of trying to make my presentation “intellectual or slick” in an attempt to impress those that have opportunity to hear me speak.  However, what I have learned time and time again, my attempts at anything other than simple often come up short.  Sure I may have used big words and impressive charts and graphs, and even threw in a few timely and sometimes humorous videos to impressed my audience, but and the end of the presentation I still see that many in the audience have not taken away any information of significance.

What I have found is that for me to be at my best and to convey powerful messages during a presentation, I have to keep it simple.  What are the 3-5 points that I want my audience to take home?  To many points can make in difficult for me and the audience to stay focused.  What is the best imagine or case that I can use to convey each of those points.  Can I create a compelling story at the conclusion of my presentation that reinforces my points and leaves a lasting and powerful message with my audience?

If my goal is to be profound, to say words or convey ideas that will make the deepest impact in to my audience I must keep it relatable and I must make it memorable and I must keep it simple.